Marketing guides and answers
Local SEO and Google Business Profile
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Local SEO software for shops and service businesses
Local SEO software helps nearby customers find you on Google Search and Google Maps by keeping your Business Profile complete, active and well looked after. AI Marketing Master che...
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Google Business Profile management, with you in charge
Google Business Profile management means keeping your free Google listing accurate, active and answered: correct details, regular posts, replies to reviews and a look at the number...
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Google Business Profile posts: what to post and how often
Post on your Google Business Profile about once a week, or whenever you have something real to share: an offer, an event, a new product or a useful update. Each post should have on...
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How to respond to Google reviews
Reply to every Google review within a few days, using the reviewer's name, a specific thank-you or apology, and one useful next step. Keep it short and calm, never share private de...
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AI-drafted review replies you approve before posting
AI Marketing Master drafts a reply to each new Google review in your brand voice, checks it for risky or invented claims, and waits for you to approve it. You can edit the wording,...
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How to get more Google reviews the right way
The fair way to get more Google reviews is to ask every customer, at a good moment, with a direct link that takes them straight to your review form. Do not pay for reviews, offer d...
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Local SEO for businesses with several locations
Each branch needs its own verified Google Business Profile, its own location page on your website, and its own reviews looked after. AI Marketing Master keeps several locations und...
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Local SEO checklist
A complete local SEO checklist has four parts: a verified, fully filled Google Business Profile; a website with clear location and service pages; a steady flow of genuine reviews w...
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Choosing your Google Business Profile categories
Choose the most specific primary category that describes what your business is, not everything it sells. Then add only the secondary categories that cover real, regular parts of yo...
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Name, address and phone consistency (NAP)
NAP consistency means your business name, address and phone number are written the same way everywhere they appear: your Google Business Profile, website, social pages and director...
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Location pages for each branch
A location page is a page on your own website for one branch, with its address, phone, hours, map, services, staff and local details. Link each branch's Google Business Profile to...
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Photos on your Google Business Profile
Add real, well-lit photos that show customers what to expect: the outside of your premises so they recognise it, the inside, your team, your products or finished work, and your log...
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Reading Google Business Profile performance month over month
Google Business Profile performance shows how people found and used your profile: views on Search and Maps, the search words they used, and actions such as calls, website clicks, d...
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Local SEO for service-area businesses without a shopfront
If you visit customers instead of having them visit you, set up your Google Business Profile as a service-area business: hide your street address, list the towns or areas you reall...
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"Near me" searches and what helps you appear
For a "near me" search, Google uses the searcher's location, then shows businesses that are relevant, close and well known. You cannot rank for "near me" by adding those words to y...
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Local citations explained
A local citation is any online mention of your business name, address and phone, for example in a business directory, a maps app, a trade association list or a local news story. Ac...
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Handling negative or unfair reviews
When a negative review arrives, pause, check what happened, and reply publicly within a day or two with a short, calm answer that acknowledges the problem and offers to sort it out...
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Avoiding Google Business Profile suspensions
Most suspensions happen because a profile breaks Google's guidelines for representing your business: keywords in the name, an address that is not a real staffed location, duplicate...
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Local SEO for a new business
A new business should create and verify its Google Business Profile before or on opening day, fill every field honestly, and start asking each customer for a review from week one....
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Local SEO reporting you can actually read
A useful local SEO report tells a business owner what changed this month on their Google profile and website, why it probably changed, and what to do next. AI Marketing Master buil...
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What affects visibility on Google Maps
Google says local results are based mainly on three things: relevance (how well your profile matches the search), distance (how far you are from the searcher or the place named), a...
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Keeping business hours and holiday hours correct
Set your regular weekly hours on your Google Business Profile, then add special hours for every festival, public holiday or one-off closure before the day arrives. Use temporarily...
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Local SEO vs website SEO
Local SEO helps your business appear in the map results and on Google Maps, mainly through your Google Business Profile, reviews and location signals. Website SEO, often called org...
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Managing local SEO for many agency clients
AI Marketing Master lets an agency look after the Google Business Profiles of many clients from one account. Staff draft posts and review replies for the clients they are assigned...
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Local SEO for small businesses in India
In India, local SEO starts with a verified Google Business Profile that has a precise map pin, a full address with a landmark, a phone or WhatsApp number that is answered, and corr...
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